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Crocs Appoints Sumit Dhingra As General Manager For India

In his new role, Dhingra will be responsible for fueling the next leg of Crocs growth in the region.

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Crocs, Inc. the International casual footwear brand appointment Sumit Dhingra as the new General Manager for India, Sri Lanka and Nepal. 

In his new role, Dhingra will be responsible for fueling the next leg of Crocs growth in the region.

With over 15 years of experience across Apparel & Fashion retail, Dhingra brings with him a deep understanding of the fashion and lifestyle industry and has been recognized as ET’s 40 under 40, India’s hottest Business Leaders in 2017 by The Economic Times and Spencer Stuart.

In his last assignment with Arvind Fashions Ltd. as CEO for Arrow, Aéropostale & Izod; Dhingra repositioned Arrow and launched Aéropostale successfully. The new positioning platform for Arrow won a silver ABBY at the recent Goa Ad festival. 

Currently Crocs operates in the region with 1500+ point of sales across 150 Cities via Exclusive Brand Stores and Multi Brand Outlets while servicing over 20,000 pin codes via E-commerce channels including a dedicated brand website. 

An IIM-Lucknow alumni, Sumit has been with Arvind Fashions Ltd. for over a decade helming leadership roles across marquee brands like Arrow, GANT, Nautica, Izod, CalvinKlein and Aéropostale. 

After completing his PG from IIM Lucknow., Sumit started his career with companies including Madura Garments and Benetton India Pvt. Ltd. where he was spearheading regional operations.


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