CarDekho Group Elevates Charu Kishnani To Chief Marketing Officer

As the Group CMO, she will head the marketing for the entire group, including CarDekho, BikeDekho, InsuranceDekho, Rupyy and Zigwheels


India's auto-tech solution provider, CarDekho Group, has elevated its EVP-Marketing Charu Kishnani to the position of group chief marketing officer (CMO). Her journey with CarDekho traces back to the company’s inception 15 years ago and since then she’s been leading the stratospheric business growth for the firm in diverse roles and capacities that a startup warrants. 

In her new role, she will head the marketing for the entire group, including CarDekho, BikeDekho, InsuranceDekho, Rupyy and Zigwheels. She will continue to drive revenue growth by spearheading marketing strategies, conducting market research and fostering collaboration with cross-functional teams to take the group global.

As a Mar-tech thought leader, Kishnani is adept at transforming technical innovations into captivating stories that drive market growth. Over 15 years, she has honed a sector agnostic marketing expertise across automotive, insurance, fintech and more which she

Kishnani said, “I am truly honored and excited to take on the role of Chief Marketing Officer for CarDekho Group. In an era where job-hopping is considered a growth strategy, I chose a different path with a firm belief that loyalty, adaptability and personal disruption can lead to exemplary career growth and impact. Just as I did, young professionals can also discover profound learning and growth opportunities within their organization should they be willing to outgrow themselves and pursue bolder challenges. I am deeply grateful for the support of my family and my colleagues at the CarDekho Group for being a part of this exciting journey. ``

Amit Jain, CEO & Cofounder, CarDekho Group said, “Charu has been an invaluable part of the organization and has shown complete dedication and exceptional strategic approach to the roles assigned to her. Charu’s elevation as the CMO of the Group aligns with the organization's vision of honoring, safeguarding and reciprocating the trust that our leaders and stakeholders place in us by growing together!”

In the past, she has been a key driver in successful marketing campaigns like "Badhte India Ka Bharosa," "Bharosa Karke Dekho," and "Sapna Re" that positioned CarDekho Group as a reliable and convenient choice for consumers in the automotive industry. Through her strategic market acumen, she has built campaigns that resonate deeply with the audience, instilling loyalty towards the Group's services. 

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CarDekho Group chief marketing officer Charu Kishnani


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