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BetterPlace Appoints Former Monster.com Exec Vikram Bhaskar As Chief Business Officer
Prior to joining BetterPlace, Vikram was the Chief Revenue Officer of Monster.com where he turned around the business during the difficult pandemic period and helped raise additional funds for the company based on the strong performance metrics.
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With the demand for their services growing rapidly, BetterPlace, India’s largest full-stack tech platform for frontline workforce management, has appointed former Monster.com exec Vikram Bhaskar as their new Chief Business Officer (CBO) - Software Business & Benefits. With over 20 years of experience in companies ranging from Times Internet, GE Money, HDFC Bank, and Quikr, Vikram comes with a strong business acumen that is geared towards ensuring business growth and success.
Prior to joining BetterPlace, Vikram was the Chief Revenue Officer of Monster.com where he turned around the business during the difficult pandemic period and helped raise additional funds for the company based on the strong performance metrics. He proved his vigor with similar performance in Quikr.com as their Business Head where he turned their blue-collar jobs platform ‘Quikrjobs’ into a profitable business in a short span of 17 months.
Welcoming Vikram onboard, Pravin Agarwala, CEO & Co-founder, BetterPlace said, “HR Tech for frontline workers in India is becoming one of the fastest growing segments in the SaaS industry. At this time, we wanted someone who can partner with enterprises in their journey of digital transformation and help them scale with speed and efficiency. Vikram’s extensive experience in this sector and beyond will help our enterprises in their digital journeys. His addition will ensure a greater value for our enterprises and frontline workers as a whole. I am excited to have him on board at a time when BetterPlace has become the largest full-stack tech platform in the frontline segment in India and is making headways into entering international markets.”
At BetterPlace, he will be leading the HRMS Software business along with Benefits (Merchandise, Insurance). Over 1000 enterprises use the services of BetterPlace today and the firm has seen a revenue growth of 4.5X in FY22 YoY.
Excited to join the BetterPlace team, Vikram Bhaskar, Chief Business Officer, BetterPlace said, “BetterPlace has been at the forefront of bringing tech innovation to the frontline workforce sector to create a better place for not only enterprises but also the frontline workers. I look forward to working with the wonderful team and being part of their vision of formalizing and optimizing India’s demographic dividend.”
BetterPlace recently completed its fourth acquisition of no-code workflow builder platform Ezedox, in line with their consolidation strategy. BetterPlace is strengthening its teams to achieve the next level of growth.
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