Lululemon Athletica joins the list of global companies that are opening technology bases in India, optimistic of the country's IT capabilities

Photo Credit : Lululemon ,

Canadian athletic apparel brand, Lululemon Athletica has announced the launch of its technology base in Bengaluru, India. This new Bengaluru tech hub is expected to be operational from July 2021 and plans to induct around 250 techie roles into payroll by 2022.

Julie Averill, the company's Chief Talent Officer, expressed her confidence over India’s strategic location and the promising growth of the IT industry. India has gained popularity among many global companies such as the departmental chain Sak’s Fifth Avenue, Walmart, Target, Tesco and Lowe’s who have entered India for establishing their technology hubs. However, Amazon remains the largest corporate and technological base.

Lululemon's tech base will support the planning, product design, network planning functions by overseeing the technology stack, data science, machine learning and cloud engineering aspects.

The Canadian athletic apparel brand was supposedly inspired by yoga. Founded in 1998 by Chip Wilson in Canada, it alternated as a design studio and yoga studio. It was only in 2000, that Lululemon became an apparel-only store. Today, the company clocks an annual turnover of about US$3.98 billion.