Srivastava is an ace Human Resource professional with over 18 years of diverse experience.

After almost 14 years of service to Zee Media Corporation Limited, Ruchira Srivastava has moved on from Zee Media Corporation Limited to manage the HR function of companies associated with Essel group in Noida except Zee Media and its subsidiaries. 

In her new role, she will help in building people practices for other Group companies. 

"We are confident that she will be able to manage the expectations of all stakeholders considering her performance record over the years," said a Zee Media spokesperson on her new assignment.

Srivastava is an ace human resource professional with over 18 years of diverse experience, She has consistently brought value to the business through varied strategic HR initiatives. She has directed a full complement of HR interventions for strategic business units, ensuring strong growth both organically and organically. 

Srivastava holds a strong record of HR leadership and management in the Media, Pharma and IT industries.