How the Talent-as-a-service Model Will Be the Future in New Normal

Offering skilled talent, the opportunity to work on high-quality projects with significant learning and growth while simultaneously granting them control of their time and efforts is increasingly the priority.


The Talent-as-a-Service (TaaS) model is a workforce model that allows enterprises to access high-quality talent on-demand, allowing teams to scale quickly with proven resources from anywhere in the world. The TaaS model benefits skilled talent as they have access to more opportunity and the ability to work across multiple, high-quality employers on a project-basis.

Work as we currently know it, or as we’ve known it for the past few decades, is transforming during this post-Covid era. Remote work and virtual teams have proven to be as effective as traditional in-office work and many organizations have realized the risks of building large, bloated teams in times of business slowdowns.

Offering skilled talent, the opportunity to work on high-quality projects with significant learning and growth while simultaneously granting them control of their time and efforts is increasingly the priority.

From the talent’s perspective, there is a high level of interest in the TaaS model, especially due to the rise of the gig economy. We recently surveyed over 20,000 active professionals in the market and 55% of them would consider being dedicated gig workers. The top considerations stated were increased flexibility, the ability to work with multiple companies and increased learning from different opportunities.

The gig economy and TaaS go hand in hand. To gauge whether they are here to stay would depend on the objectives and priorities of organizations, lawmakers and workers’ associations. It would also depend on weighing the benefits versus the challenges to both enterprises and talent.


On demand workforce Tapping in to idle resources and assigning them to projects especially when there is limited bandwidth and quick solutions are required.

Flexibility Migrating employees to a talent marketplace model provides greater flexibility, diversified experience and continuous learning opportunities to the workers and competitive advantage to the organizations.

Cost management

Having a talent marketplace instead of employees on payroll, can provide greater flexibility to re-allocate various costs associated with programs like social security and labor laws.

Responsiveness to dynamic business conditions

In times of business and market unpredictability and volatility, organizations can better manage the risks of employee layoffs.

Employee satisfaction

If the organization is structured such that the revenue model for gig workers is directly linked to their efforts and results, it could result in improved satisfaction and less resentment.


Labour law

India still lacks a clear and defined set of laws that accounts for gig workers/freelancers and protects them

Structured career progression

We’ve established the advantage of a gig worker taking on a range of projects but that mechanic could be less predictable and defined than a full-time job.

Perception The general perception in India on contract or freelancers is that they are off a lower quality standard. While this perception is changing rapidly, in the short run, it could be an obstacle that talent needs to shake off.

Globally, the gig economy experiment is underway and appears to be making positive strides. Accenture presented their technology visions for the insurance and banking sectors and found 30% of insurers are already using talent marketplaces on a broad scale and 48% in some business areas. 62% of Insurance executives surveyed planned to increase their contingent workforce over the next year. In banking, it was an even greater volume with findings that 16% of the workforce is already independent freelancers and 29% of bankers expecting freelance contractors to increase more than 51% over the next year.

We believe the combination of the TaaS model and gig economy are here to stay and the unfortunate occurrence of the current pandemic will only accelerate their progress.

Disclaimer: The views expressed in the article above are those of the authors' and do not necessarily represent or reflect the views of this publishing house


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