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Advantage Club Onboards Raj Tanwar As Its Chief Strategy Officer & HR Head

With two decades of experience and expertise in HR in varied industries across geographies, he will help the company in its mission to make employee engagement easy and beneficial for both employees and employers

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Advantage Club, a global HR Technology (SaaS) platform catering to employee engagement, perks, rewards, and early wage access, announced the appointment of Raj Tanwar, as their Chief Strategy Officer & HR Head. As part of the Leadership team, he will be responsible for the brand's overall strategy and guiding its expansion and operations.

Raj Tanwar is a recognised HR professional known for his deep expertise in HR operations and strategy. He formerly headed Concentrix's global digital talent strategy, encompassing 40 countries. He also managed the HR department for 70,000 employees in 13 locations across India and the ASEAN region. Raj was instrumental in the company's expansion into countries such as Malaysia, Indonesia, Thailand, Vietnam, and the UAE. At Concentrix, he pioneered the automation and modernisation of the HR function. He has received six individual industry honours, including The Great People Manager Award from GMl and Forbes India in 2020, for his diverse achievements. Tanwar is also M&A Specialist certified by Aon Hewitt.

In his current role with Advantage Club, he will be managing growth and expansion of Advantage Clun both across product and geographies.

Expressing his excitement at the appointment, Raj Tanwar, said, “I am excited to be a part of the dynamic team at Advantage Club. They have achieved commendable milestones in employee engagement, financial wellness, retention and other pillars of an engaged workforce. Their unique value proposition has already garnered attention from the industry, whereas the impressive client portfolio represents its success. I aim to utilise my experience to craft a strategic vision to support the organisation's rapid growth in this fast-evolving landscape.”

Speaking on the appointment, Sourabh Deorah, CEO, Advantage Club said, “Advantage Club has an impressive presence in almost 100+ countries across the globe, catering to 1000+ corporates and extending offers exclusively across 10,000+ brands. We have recorded remarkable growth in the last couple of years and now need experienced leaders onboard as we chalk out our future growth story. With Raj’s extensive HR experience, we are confident of gaining some deep insights into the industry that will help us scale up our product and services to the next level. These are exciting times for us given our expanding client base and ever-evolving product portfolio, and hence we are delighted to have Mr Raj join our leadership team”.

Raj holds a PGDM from Symbiosis International University and Certification in Digital Transformation from Columbia Business School, Managerial & Leadership Effectiveness from IIMA and Design Thinking & Innovation from Emeritus, Singapore.


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